Vlisco Brand Portal
I was part of the team that set up up the brand portal in 2015. It’s an online template system which facilitates colleagues in Africa to make their own artwork for their local Facebook and Whatsapp campaigns and posters, whilst staying consistent to the brand. I was responsible for the design, regular refreshments of new templates and final approval of all artworks. Here you see the template library, select the artwork you like and fill in the text, choose the colours and add your fabric. Voilà! Not only did it help with brand consistency but it also helped to reduce artwork requests from Africa. A very welcomed addition!